The Niagara Frontier Automobile Dealers Association is the trade association representing new car franchise dealers in Western New York. We support member dealers, industry allies, vocational students, and automotive consumers in our community. We help member dealers in areas such as recruiting, marketing, education, safety and compliance, healthcare, and workers compensation. With our local "Autocap" program, the NFADA also serves as a liaison between consumers and dealers.  Our role is to work behind the scene to help consumers get the most from their experiences with our new car franchise dealer members and to do our part to help the communities where we live and work.

The NFADA hosts several major events during the year, including the Buffalo Auto Show, WNY High School Automotive Technology Competition, a Charity Preview Gala to kick of the Auto Show, and a Charity Golf Outing.

The NFADA formed a Charitable Foundation in 1999. The Foundation is funded by proceeds from the Charity Preview Gala and the Charity Golf Classic. Since its inception the Foundation has awarded more than $500,000 in grants to numerous organizations in WNY.  Our 2010-2011 Grant Recipient is National Center for Missing & Exploited Children - Buffalo Branch.